
- description
 - FAQ
 
This bestselling American business book offers a brutally effective and original strategy for managing people and increasing profits. Written in a straightforward and engaging style, Dan Kennedy shares insights on employer-employee relationships, workplace design, and sales process efficiency.
Topics covered include:
- 
Setting the highest standards in your business
 - 
Secrets to building a productive workspace
 - 
Bonus systems as essentials, not extras
 - 
Effective communication and trust-building
 - 
Unconventional tactics for increasing profitability
 
A must-read for business owners and managers who are serious about scaling and sustaining success.