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This bestselling American business book offers a brutally effective and original strategy for managing people and increasing profits. Written in a straightforward and engaging style, Dan Kennedy shares insights on employer-employee relationships, workplace design, and sales process efficiency.
Topics covered include:
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Setting the highest standards in your business
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Secrets to building a productive workspace
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Bonus systems as essentials, not extras
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Effective communication and trust-building
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Unconventional tactics for increasing profitability
A must-read for business owners and managers who are serious about scaling and sustaining success.