Graphic Design. The New Basics by Ellen Lupton and Jennifer Cole Phillips – Ukrainian Edition

"Graphic Design. The New Basics" by Ellen Lupton and Jennifer Cole Phillips is a comprehensive guide to core principles of graphic design, now available in Ukrainian. This book introduces readers to the fundamental elements of visual communication—such as point, line, plane, scale, hierarchy, layers, and transparency—through clear examples and insightful commentary. The latest revised edition includes sections on formstorming and Gestalt principles as well as contemporary design practices like working with grids and color. Designed for aspiring and professional designers alike, it bridges the gap between software use and visual thinking, making complex design concepts accessible and practical. The 262-page paperback is published by ArtHuss.