Erin Meyer – Cultural Map: Barriers of Intercultural Communication in Business (Ukrainian Edition)

Erin Meyer, acclaimed INSEAD professor and intercultural consultant, dives deep into the hidden challenges of global teamwork in Cultural Map. Using real-world examples—like British understatement, French directness, and Japanese politeness—Meyer teaches managers how to recognize cultural norms and navigate differences calmly to avoid faux pas, build trust, and close deals successfully. This 224-page Ukrainian hardcover edition, published by Nash Format (2020), is essential for any leader working across cultures. 

Features:

Genre: Business / Intercultural Communication

Language: Ukrainian

Pages: 224 

Format: 140 × 210 mm hardcover, offset paper 

Publisher: Nash Format (Uzformat), 2020 

ISBN: 978‑617‑7863‑29‑7

Why You Should Buy:

Learn how national cultures shape business behaviors—avoid miscommunication like a Brit saying “some stupid” and being misunderstood.

Recommended by Thinkers50 leaders like Marshall Goldsmith for global management insight. 

Produced as a premium hardcover—ideal for seasoned professionals and gift-giving.

Available in Ukrainian bookstores including Booklya, with fast Spain/EU delivery (via Booklya.shop).