The Culture Map: Barriers to Intercultural Communication in Business — Erin Meyer | Ukrainian Business Behavior Guide

Author Erin Meyer, a global business and leadership expert from INSEAD, delivers The Culture Map—a practical guide to decoding cultural differences in international teams. Through real workplace scenarios, she illuminates why Brits may interpret directness as silly while the Dutch see it as honest feedback. This Ukrainian business behavior guide explains communication principles across cultures—feedback, decision‑making, and trust—with her signature cross‑cultural communication book style.

Spanning 224 pages (hardcover, 140×210 mm, 2025, Nash Format), this resource offers her eight‑step framework and case studies to help managers and teams succeed globally. It’s a go‑to for Ukrainian professionals collaborating across borders—available via Booklya and shipped to Ukrainian colleagues in Spain.

✨ Key Features:

📖 224 pages, durable hardcover—easy for busy managers and HR pros

Explores cultural dimensions: direct vs indirect feedback, task vs relationship orientation, time, and trust

Offers an eight‑step model to decode and bridge cultural gaps for intercultural workplace success 

Based on real‑world examples in global companies; teaches viewing situations through colleagues’ cultural lenses 

Published in Ukrainian by Nash Format (2025), translated by Olha Dubchak, sought by Ukrainian teams and managers in Spain 

🎯 Why You Should Buy:

This guide transforms vague cultural tensions into clear strategies—making it ideal for anyone working in multinational companies, HR, project management, or team leadership. It reduces misunderstandings and builds stronger global collaboration through tested frameworks.