Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

Measure What Matters is a groundbreaking business book by legendary venture capitalist John Doerr, introducing the Objectives and Key Results (OKRs) framework that has propelled companies like Google, Intel, and the Gates Foundation to achieve exponential growth. Drawing from firsthand experiences and featuring insights from industry leaders, Doerr illustrates how setting clear, measurable goals can drive alignment, accountability, and innovation within organizations.

This Ukrainian edition, titled Міряй важливе. OKR: простий метод вирости вдесятеро, brings Doerr's transformative methodology to Ukrainian readers, offering practical guidance for leaders, managers, and teams aiming to enhance performance and achieve ambitious objectives