Storm! 21 Ways to Think Creatively – Michael Michalko

Storm! 21 Ways to Think Creatively by Michael Michalko is a hands-on guide to creative problem-solving, packed with imaginative techniques and proven strategies. The book offers 21 dynamic methods to shift your thinking—whether you're facing a business challenge, a design problem, or simply looking to break free from routine.

Written by an expert on inventive thinking who led NATO-style research teams, Michalko offers exercises based on historical examples and psychological insights. Readers learn how to approach ideas from new angles: breaking assumptions, generating multiple solutions, embracing randomness, using analogies and visual prompts. Each chapter includes practical exercises, inspiring anecdotes, and “brainstorm boosters” that energize ideation.

The Ukrainian hardcover edition from Клуб Сімейного Дозвілля (2023) contains 400 pages and measures 150 × 220 mm. With black-and-white illustrations on offset paper, its tactile design—with a sturdy hardcover—makes it both a reference tool and a creative companion for professionals, educators, and curious minds.