The Genius Strategy

How do great strategists rise to the top? Gates, Grove, and Jobs were the first business stars in the modern tech world.

Analyzing 30 years of experience managing companies worth a combined $1.5 trillion — Microsoft, Intel, and Apple — this book identifies five essential strategic principles that helped these tech giants outpace their competitors. These rules enabled the iPhone to dominate over Nokia and BlackBerry, Microsoft to outmaneuver IBM, and Intel to surpass Japanese, Korean, and European rivals in microprocessor technology.

This book is a roadmap through the best practices in strategic planning and leadership — a practical guide to becoming an effective strategist.